Interclean

Vileda Professional



Building the stage for Vileda Professional and Vermop at Interclean 2024

Brand Strategy
Concept and Copy
Design and Art Direction
Animation
Exhibition Design

For INTERCLEAN 2024, we created an impactful booth for Vileda Professional and Vermop’s debut as one brand with the message “Twice the Commitment, Double the Clean.” Our design showcased their latest cleaning innovations, from sustainable products to interactive VTalks sessions. This bold, unified presence captured their commitment to innovation and set a new standard in the industry.

Brand Strategy
Concept and Copy
Design and Art Direction
Animation
Exhibition Design

For INTERCLEAN 2024, we created an impactful booth for Vileda Professional and Vermop’s debut as one brand with the message “Twice the Commitment, Double the Clean.” Our design showcased their latest cleaning innovations, from sustainable products to interactive VTalks sessions. This bold, unified presence captured their commitment to innovation and set a new standard in the industry.

The manifesto

The key message from Vileda Professional and Vermop at INTERCLEAN 2024 was clear: two brands joining forces to create a cleaner world. We created a stylised circle that symbolises a constant flow around the needs of their customers – an energy towards innovation, sustainability and service.

The V-TALKS format

V-Talks is a conference format that made its debut at INTERCLEAN 2024, giving insights into all aspects of professional cleaning. We gave it a communicative boost.

The Booth Design

The entire stand was designed as an open circle, inviting visitors from all directions to engage with the products and people, while making the manifesto explorable.

HAVE A PROJECT TO DISCUSS?
LET’S TALK.

Andres Osselmann
Phone: +49 69 348 691 012
Email: osselmann@elbeamrhein.de

HAVE A PROJECT TO DISCUSS?
LET’S TALK.

Andres Osselmann
Phone: +49 69 348 691 012
Email: osselmann@elbeamrhein.de